Forging the path to a cheaper, greener energy future
Octopus Energy is on a mission to disrupt the renewable energy generation space, with consumers in mind. From producing our own green electrons which power households at discount rates through the Fan Club to creating new models for investment, our innovation team thrives on rethinking the status quo.
The world is on the cusp of a renewable energy revolution. But to accelerate the switch to renewable energy and a Net Zero future, we need to think differently, move quickly and engage everyone in the green generation story.
At Octopus Energy, we’re known for using tech to make energy greener, fairer and genuinely better for everyone around the world. Our innovation team brings this agile, people-centric mindset to generation. By constantly questioning and creating new products both internally and in partnership with customers, we’re reshaping how green energy is generated and consumed, with people coming first.
Through Fan Club, we offer Octopus Energy customers living near our wind turbines cheaper electricity when the wind blows, creating a tangible link between where electricity is generated and how it's consumed.
We map community demand for renewable energy projects, then work with willing landowners to host them – fast-tracking development for small-scale projects while incentivising innovative land use.
These initiatives are operated by Octopus Energy Group and are not regulated financial-services products, services, investments, or activities.
Work being done by our Innovation team
Octopus Energy Generation today launches ‘Plots for Kilowatts’ as it calls on landowners to register interest in hosting an onshore wind turbine, with Octopus matching this up with community demand.
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We want to show everyone that having green generation in your neighbourhood is a genuinely good thing. Not just good for the planet at large, but for your own community: bringing cheaper energy as well as local jobs, education, and countless other benefits.
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We’ve spent the last five years pioneering technology that allows people to benefit from cheaper energy as it gets greener. This new partnership will help us drive the same transformation along the entire energy value chain.
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